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Marketing Agency

How we created £140k in pipeline in only 3 months for Lyra Studios

60-80
Leads generated per month
£140k
Pipeline created in 3 months
“It’s gone absolutely turbo... we’re getting tons of high quality leads”
Will Lovell
Co-Founder @ Lyra Studios

The strategy

  • Market Mapping & Lead Sourcing: We mapped the total addressable market in Apollo. We used Ocean.io to generate lookalike audiences of existing customers. We used Phantom Buster to scrape LinkedIn marketing event attendees.
  • Data Enrichment: We used AI to find new product releases, and current marketing campaigns.
  • Copywriting: We used Claude to generate hyper-personalised outreach copy, referencing the current marketing campaigns and new product launches, while offering to send a fully personalised experiential marketing concept tailored to their audience.
  • Offer: We generated high response rates by offering to create custom experiential marketing concepts for each prospect's target audience.
Tech Stack
Lead Source
Apollo.io
Ocean.io
LinkedIn Events
Enrichment
Clay
Email Sequencer
Smartlead
Infrastructure
Gmail
Outlook
Maildoso
Hypertide
Deliverability
Smart Delivery
Target Market
Positions
Founder, CEO, Head of Marketing
Headcount
50-1000+ Employees
Location
United Kingdom

Campaign stats

What prospects replied to our outreach

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