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How we created £340k in pipeline in 3 months for Gyaan

25-40
Leads generated per month
£340k
Pipeline created in 3 months
“We were successful in generating a number of leads.”
“We were successful in generating a number of leads.”
Head of CX @ Gyaan.ai

The strategy

  • Market Mapping: We mapped the total addressable market in Apollo and used Ocean.io to generate lookalike audiences of existing customers.
  • Data Enrichment: We used BuiltWith in Clay to enrich to find what CRM is currently used. We used Clay’s AI agent to research what the company does, who they sell to, and what their typical sales cycle might look like. We enriched to find the total headcount of the sales department and the profiles of individual contributors.
  • Triggers: We used Scrapeli to scrape LinkedIn followers from competitors and Trigify to identify companies hiring for RevOps. We used Phantom Buster to scrape engagement with relevant LinkedIn content and influencers in the sales-tech space.
  • Copywriting: We used Claude to generate hyper-personalised outreach copy that acknowledged the current CRM and why Gyaan could be a better option for the prospect given their specific target market and sales process.  
  • Offer: We generated high response rates by offering to send a personalised mini demo.
Tech Stack
Lead Source
Apollo.io
Ocean.io
BuiltWith
Triggers
ScrapeLi
Trigify.io
PhantomBuster
Enrichment
Clay
Email Sequencer
Smartlead
Infrastructure
Gmail
Outlook
Maildoso
Deliverability
Smart Delivery
Target Market
Positions
CRO, Head of Sales, Head of RevOps
Headcount
200-10,000+ Employees
Location
United States

Campaign stats

What prospects replied to our outreach

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