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How we delivered $840k in pipeline for Brandbassador in 3 months

28-35
Leads generated per month
$840k
Pipeline created in 3 months
“Our GTM process was really manual. StackOptimise helped us upgrade the whole process and have given us a nice steady stream of quality leads. We’ve been really impressed with the quality of the personalisation in the emails. They’re super easy to work with... can’t recommend them enough.”
Matthew Harris
Chief Revenue Officer @ Brandbassador

The strategy

  • Market Mapping and Lead Sourcing: We scraped a broad list of consumer brands using Apollo, targeting companies in industries where influencer marketing is a key growth lever. We then filtered and qualified the list using Influencers Club in Clay, selecting only those with over 10,000 Instagram followers to ensure social proof and influencer readiness.
  • Data Enrichment:  For each brand, we pulled their Instagram follower count, latest post, and any active ambassador or affiliate program listings. This gave us context for their current influencer strategy and helped us identify prospects with potential gaps Brandbassador could fill.
  • Copywriting: Using Claygent and Claude, we generated dynamic, personalised copy referencing each brand’s social following, latest content, ambassador activity and matching up relevant case studies. The message positioned Brandbassador as a platform that could help them scale what they’re already doing—or start from scratch with a structured, data-driven program.
  • Offer: We achieved strong engagement by offering to share a tailored walkthrough of how Brandbassador could help their team unlock measurable ROI from ambassador and influencer efforts.
Tech Stack
Lead Source
Apollo.io
Enrichment
Clay
Influencer Club
Copywriting
Claude
Email Sequencer
Smartlead
Infrastructure
Gmail
Outlook
Premium Inboxes
Deliverability
Smart Delivery
Target Market
Positions
Marketing Director, Head of Marketing, Head of Brand, Head of Community
Headcount
10k+ Instagram Followers
Location
Global

Campaign stats

What prospects replied to our outreach

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